Time Magazine, which has been published since 1923, now accepts payments for digital subscriptions in crypto assets via its new collaboration with Crypto.com.
Readers who buy their subscriptions using cryptocurrency will receive unlimited access to Time.com for 18 months, employing special events and offerings for subscribers.
A cryptocurrency is presently a payment option for subscribers only within the United States and Canada, but Time is planning a world expansion of the choice within the coming months.
Subscribers who pay using CRO, Crypto.org’s coin, will get Pay Rewards of up to 10% earlier from Crypto.com.
Time is additionally collaborating with digital currency asset manager Grayscale Investments to offer a video series on cryptocurrency, via which the media company will be paid in Bitcoin [BTC, +1.77%] and hold it on its record, Grayscale CEO Michael Sonnenshein tweeted last week.
Earlier in March, the magazine published three non-fungible tokens [NFT] covers inspired by its 8th April 1966, “Is God Dead?” secure auction on the crypto marketplace SuperRare.
The New York Times is among the other media organizations that have tapped into the explosion of public interest in NFTs. Also earlier in March, an NFT of a Times column sold for 350 Ethereum [ETH, +7.91%], or over $500k, within a first for the 169-year-old newspaper.